Here's something I wrote for adotas.com about the new real-time creative. Inspired by our effort in CurrentTV's TwitteRFP, which you can read about here. We didn't make the final cut, but the process, I think, is a wake-up call to any and every agency -- the world works in real time now.
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Advertising Marketing Creative Interactive Online Marketing Design Digital Design Blattner Brunner Ernie Mosteller BB Digital

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